Good Writing Co.

Read our Blog for the latest in copywriting, marketing, and branding.

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5 + Tips on How to Write Powerful Copy

By Bethany Good / March 17, 2022 /

A short and sweet list of tips on how to write a great post.

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Does Your Brand Have a Personality Disorder?

By Bethany Good / October 13, 2021 /

Is your brand personality consistent with your company’s messaging? Before you can begin your messaging, you first have to understand your Brand Personality which is the human characteristics, emotions, and attributes embodied by a brand.  If you are just beginning your brand development process, make sure you first have a complete understanding of your customer…

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Don’t Have Time to Write Content?

By Bethany Good / September 27, 2021 /

How Hiring a Copywriter can Help you Grow your Business Are you tired of spending time you don’t have on creating written content for your business?   We have the answer- hire a professional copywriter.    Copywriting is one of the most effective and powerful marketing tools for small businesses. Having a copywriter on your…

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Why I Invested in a Custom-Designed Website as a Small Business Owner

By Bethany Good / August 20, 2021 /

As a business owner, you know the importance of marketing your company. But which marketing tools are the right ones to invest in? A custom-designed website is more than just a pretty thing to look at; it’s about standing out from the crowd. In today’s crowded landscape, it’s really hard to stand out from the crow. A good website can increase online conversions and generate more leads for your business. With high-quality copywriting as part of your website design, you can also increase sales and conversion rates and improve your brand messaging. With more Internet use comes more website selection, so investing in a custom website for your business is essential.

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Why Your Brand Voice Matters

By Bethany Good / June 22, 2021 /
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Your Guide to Personal Branding

By Bethany Good / June 8, 2021 /

[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row admin_label=”row” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”] Part of finding the right job for your skills is learning how to brand yourself. For some people, the idea of “selling yourself,” may seem overly salesy or “cringe-inducing,” but it doesn’t have to be that…

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Social Media Tips and Tricks for your Brand

By Bethany Good / February 16, 2021 /

Why should you invest in a social media marketing strategy? Read on to find out. What are the main goals of social media marketing? To expand your brand to a wider audience, and to influence the decision-makers to make favorable decisions and award business to your company. Social media marketing can be a dynamic powerhouse…

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More Reasons Why You Need a Company Blog Now

By Bethany Good / February 2, 2021 /

Part 2 In our last blog, we learned some of the best reasons why your company needs a blog now. Here is a short summary of some ways blogging can help to grow your business: 1. It helps drive traffic to your website. 2. You can repurpose blog content for social media. 3. It helps…

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4 Reasons Why You Need a Company Blog Now

By Bethany Good / January 19, 2021 /

What can a blog do for your business? Read on to find out. How can you attract new traffic or readers to your site? You can through blogging and optimizing your site for search engines. New content is the name of the game when it comes to ranking on Google. Blogging is a great way…

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What is Brand Voice, and Why it Matters for Your Business

By Bethany Good / January 5, 2021 /

Why Your Brand Voice Matters By Bethany Good Brand voice isn’t just a recent trending topic in marketing circles, it’s a crucial part of your company’s marketing efforts. Whether you are familiar with the term or not, you experience Brand Voice every day. So what exactly is it? Brand voice refers to the personality and…

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