Good Writing Co.

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How to Write a Dynamic LinkedIn Profile

By Bethany Good / December 11, 2023 / Comments Off on How to Write a Dynamic LinkedIn Profile

When writing a LinkedIn profile, you want to stand out from the crowd. You want to differentiate yourself from others with similar work experiences. You also want to show yourself as an industry leader with the skills and expertise to help organizations reach their goals. How do you do this?   We’re going to take…

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What’s the Truth About Generative AI? It’s Complicated.

By Bethany Good / October 9, 2023 / Comments Off on What’s the Truth About Generative AI? It’s Complicated.

In a World With Generative AI, Who Needs Writers or Editors?   A few weeks ago, I talked about various aspects of marketing, copywriting, and editing with a new connection on LinkedIn. The conversation went something like this: Skeptical Sally: I use AI for all of my marketing. I love it! I’m never going back…

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Is AI Coming For My Job?

By Bethany Good / February 20, 2023 / Comments Off on Is AI Coming For My Job?

Recently, we’ve seen a lot of media and marketing about A.I. writing tools like Jasper AI and ChatGPT. I literally can’t get on Instagram without seeing an ad for one of these tools. Much of the marketing is along the lines of “hate writing blogs and other content? We’ve got the answer.” As someone who relies on writing blogs and other content to make money, I’ve been apprehensive about these technologies putting me out of business. One could argue that freelance writers aren’t paid well enough anyway, and now you’re telling me that the robots are coming for my tiny piece of the pie?

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Update: Why I Invested in a Custom-Designed Website

By Bethany Good / February 13, 2023 / Comments Off on Update: Why I Invested in a Custom-Designed Website

A High-functioning Website is Crucial to Your Overall SEO and Marketing Strategy

As a business owner, you know the importance of marketing your company. But which marketing tools are the right ones to invest in? A custom-designed website is more than just a pretty thing; it’s about gaining customers and improving sales.

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Update: Your Guide to Personal Branding on LinkedIn

By Bethany Good / December 9, 2022 / Comments Off on Update: Your Guide to Personal Branding on LinkedIn

To find the right job, you need to learn how to brand yourself. That’s right, branding isn’t just for big corporations with ad dollars. It’s also for job seekers, content creators, influencers, YouTubers, and others. What is personal branding? It’s identifying, positioning, and promoting oneself in the professional world. You can think of it as…

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20 Tips to Improve Your Freelancing Game

By Bethany Good / October 11, 2022 / Comments Off on 20 Tips to Improve Your Freelancing Game

(Note this article also appears on the Cowork Frederick blog) With more people leaving traditional 9-5 jobs in favor of choosing their own work, freelancing has become more popular than ever. The number of freelancers has been increasing since 2014. According to Statistica, in 2014, about 53 million people freelanced in the U.S., but by…

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Will AI Replace Human Writers?

By Bethany Good / August 5, 2022 / Comments Off on Will AI Replace Human Writers?

Lately, I’ve been thinking a lot about AI and machine learning. Like many people, I’ve bought into all the hype about these technologies. I’ve also bought into the uncertainty and fear surrounding these ideas. I’ll be honest, anything robot scares the crap out of me.

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How to Write a Great Job Ad in 5+ Steps

By Bethany Good / May 5, 2022 / Comments Off on How to Write a Great Job Ad in 5+ Steps

Find the right candidates with a clear, concise, persuasive ad

Recently I was looking at some job postings on LinkedIn. As I read through all of the job descriptions, I was reminded of just how much I hate applying for jobs. 

Why?

Because almost every job posting is filled with
industry jargon, 
confusing or unclear language
a laundry list of requirements that seem almost impossible to meet

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How to Talk to People Again: An Office Survival Guide

By Bethany Good / April 15, 2022 / Comments Off on How to Talk to People Again: An Office Survival Guide

Being around other people helped me to gain a better understanding of myself and my strengths. I almost forgot that I am able to talk to almost anyone. But the truth is that my friendliness didn’t come naturally to me. In a lot of ways, it was a learned behavior.

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5 + Tips on How to Write Powerful Copy

By Bethany Good / March 17, 2022 / Comments Off on 5 + Tips on How to Write Powerful Copy

A short and sweet list of tips on how to write a great post.

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