Good Writing Co.

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What’s the Truth About Generative AI? It’s Complicated.

By Bethany Good / October 9, 2023 / Comments Off on What’s the Truth About Generative AI? It’s Complicated.

In a World With Generative AI, Who Needs Writers or Editors?   A few weeks ago, I talked about various aspects of marketing, copywriting, and editing with a new connection on LinkedIn. The conversation went something like this: Skeptical Sally: I use AI for all of my marketing. I love it! I’m never going back…

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How to Write a Great Job Ad in 5+ Steps

By Bethany Good / May 5, 2022 / Comments Off on How to Write a Great Job Ad in 5+ Steps

Find the right candidates with a clear, concise, persuasive ad

Recently I was looking at some job postings on LinkedIn. As I read through all of the job descriptions, I was reminded of just how much I hate applying for jobs. 

Why?

Because almost every job posting is filled with
industry jargon, 
confusing or unclear language
a laundry list of requirements that seem almost impossible to meet

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5 + Tips on How to Write Powerful Copy

By Bethany Good / March 17, 2022 / Comments Off on 5 + Tips on How to Write Powerful Copy

A short and sweet list of tips on how to write a great post.

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