Good Writing Co.

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Digital Marketing

5 Fundamentals for a Custom-Built Website

By Bethany Good / February 13, 2023 / Comments Off on 5 Fundamentals for a Custom-Built Website

A High-functioning Website is Crucial to Your Overall SEO and Marketing Strategy

As a business owner, you know the importance of marketing your company. But which marketing tools are the right ones to invest in? A custom-designed website is more than just a pretty thing; it’s about gaining customers and improving sales.

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Why I Invested in a Custom-Designed Website as a Small Business Owner

By Bethany Good / August 20, 2021 / Comments Off on Why I Invested in a Custom-Designed Website as a Small Business Owner

As a business owner, you know the importance of marketing your company. But which marketing tools are the right ones to invest in? A custom-designed website is more than just a pretty thing to look at; it’s about standing out from the crowd. In today’s crowded landscape, it’s really hard to stand out from the crow. A good website can increase online conversions and generate more leads for your business. With high-quality copywriting as part of your website design, you can also increase sales and conversion rates and improve your brand messaging. With more Internet use comes more website selection, so investing in a custom website for your business is essential.

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Social Media Tips and Tricks for your Brand

By Bethany Good / February 16, 2021 / Comments Off on Social Media Tips and Tricks for your Brand

Why should you invest in a social media marketing strategy? Read on to find out. What are the main goals of social media marketing? To expand your brand to a wider audience, and to influence the decision-makers to make favorable decisions and award business to your company. Social media marketing can be a dynamic powerhouse…

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4 Reasons Why You Need a Company Blog Now

By Bethany Good / January 19, 2021 / Comments Off on 4 Reasons Why You Need a Company Blog Now

What can a blog do for your business? Read on to find out. How can you attract new traffic or readers to your site? You can through blogging and optimizing your site for search engines. New content is the name of the game when it comes to ranking on Google. Blogging is a great way…

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What’s the Secret Sauce to Success? A Superior Brand Voice

By Bethany Good / January 5, 2021 / Comments Off on What’s the Secret Sauce to Success? A Superior Brand Voice

Crafting an authentic brand voice is the secret sauce to marketing success. By Bethany Good   Update: When I first wrote this article back in 2021, I still had a lot to learn about Brand Voice. Over the last few years, a lot has changed in the marketing world. GenAI and other new technologies have…

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